FARMERS ARE BANANAS
Farming the way we know it is finished,
but as yet few farmers have worked out why!
This is not meant to be a book that you will
For 20 years farming has been in a dither
and the dithering is getting worse.
There is good cause for the dithering
getting worse. Changes in farming circumst-
ances have reached a stage where it is now an
impossible investment. The only options are
sell up or raze the present farming services to
the ground and replace them with something
that makes farming the glorious career it
once was. .
The aim of the book is to make you realise
that the time for dithering is over. You, the
farmer, have to make bigger decisions now,
than the big decision you made when you
went into farming.
You would be “BANANAS” to think or
hope that any government would so ordain
economic policy that the halcyon days of the
1950s-60s will return to New Zealand farm-
The first part of the book reviews the
reasons why there is no future for the present
farming scene. The second deals with those
off farm moves that would make farming
viable and indeed very profitable.
The rest is up to you. If you don’t make
changes, you will live like a peasant for the
next 20 years. I won’t have a guilty conscien-
ce for having remained silent – and you
won’t have cause to whine about no one
telling you that’s the way things will be.
Russell Alexander Firth,
Dip. V.F.M., M.N.Z.S.F.M.,
Registered Farm Management
Consultant & A.N.Z.1. V.
Registered Public Valuer.
After graduating from Lincoln College he
was for 8 years a field officer in the then
Lands and Survey Department, involved in
the joys and progress of large scale develop-
ment and also the more personal and farmer
related development projects of the Margin-
al Lands Board. In those days it was earnest-
ly believed that if the development achieved
1000 to lIDO stock units then a farmer was set
up for life.
For the last 25 years he has practised as a
Farm Management Consultant and Reg-
istered Valuer. During these years he has
seen farming deteriorate from something
wonderful to a total disaster.
He predicted such happening when he
recorded his thoughts on individual farm
profitability in a book “Peasants or Plutoc-
rats” published in 1978, and his thoughts on
politics and farming in “The Fifth Dimen-
sion” published in 1984.
In a quest for further knowledge and a
belief that in spite of the odds, farming is
fun, he has organised two farmers’ tours to
Australia and four to England, Europe,
South Africa and U.S. of A. His toy box
includes old rugby and cricket photos, an
interest in four or five racehorses, a trailer
sailer and some Round Table and Toastmas-
In good to very good preloved condition with the exception of a worn and torn paper cover